A full-service
agency for the
moments that
matter most.
A full-service
agency for the
moments that
matter most.
We’re
Lyda.
This is our work.
Axonius
Benefits-
Magic
Mina
Nightingale
Team USA
Tiffin University
RoadieXD
Threekit
A platform
for modern commerce.
Project details
Client
PayPal
Service
Events / Presentation Design / Motion
Industry
Fintech / Payment Platform
Overview
On February 25, 2025, PayPal brought its leadership team to Nasdaq in New York to present the next phase of the business, with a broader vision for commerce connecting consumers, merchants, products, and markets across one platform.
Lyda built the presentation system that brought it all together. Across hundreds of slides, multiple speakers, and constantly evolving content, the goal was not uniformity. It was coherence, giving every story its own shape while making the event feel like one considered experience.
One cohesive system across
The challenge
Many authors and comms teams. Last minute executive revisions. Mixed source assets. Three canvases with totally different reading conditions. The task was not to make every slide look the same.
It was to keep a changing presentation coherent from a 1920×1080 laptop deck to a 3840×1067 stage display and a 3840×2160 production file, while keeping confidence monitor and speaker notes consistent on each slide.
The approach
01
Build the tools
Standardize templates, charts, citations, and recurring slide
types before production begins to create shared sources of truth.
02
Control the master
Manage revisions across executives, communications, legal,
and production while maintaining one reliable master presentation.
03
Design for the room
Create dedicated layouts for 16:9, ultra-wide stage, and
two-up production screens instead of stretching one format.
04
Scale with precision
Assign sections across the team, consolidate the master,
and run focused consistency passes before showtime.
The outcome
01
Singular message
Hundreds of slides read as one message
across eight executive presentations.
02
Reusable assets
Presentation, print, production, and
editable assets were archived for reuse.
03
Portfolio piece
Investor Day was selected as a strong
public-content example for portfolio work.
04
Lasting impression
Agency partner Civic cited our work
when bringing us into a later proposal.
“This is damn good.”
Mike Wente
PayPal CCO
$200M ARR takes Times Square.
Project details
Client
Axonius
Service
Event Design / Motion
Industry
Cybersecurity / IT
Overview
In honor of Axonius surpassing $200 million in ARR, we developed two eye-grabbing pieces to celebrate on one of the world’s most iconic stages: Times Square.
Big milestone,
small window
In a two-week sprint, we developed multiple concepts that extended the Axonius brand with distinct animations—each built for its screen, scale, and audience.
From Times Square & Wall Street to social, every execution gave the milestone a fresh expression while keeping the celebration unmistakably Axonius.
From the
cutting room
floor.
Not every idea made the big screen.
These helped shape the ones that did.
“Thank you all for your creativity!!!”
Meghan Mitchell-Marks
CMO at Axonius
Adapt26 hits
the stage.
Project details
Client
Axonius
Service
Event Design / Motion
Industry
Cybersecurity / IT
Overview
For ADAPT26, Lyda partnered with Axonius bringing the same large-format thinking into a live event environment.
Video Credit: Axonius
Ultrawide slides
in motion
We made fully animated presentations for a 3,840 × 1,152 pixel LED stage.
We produced fully animated presentations for a 3,840 × 1,152 pixel LED stage.
Benefits,
made clear.
Project details
Client
BenefitsMagic
Service
Branding / Web
Industry
Employee Benefits / HR Technology
Overview
A focused identity and launch experience for an enterprise benefits intelligence platform.
Building enterprise trust without making another generic AI brand
Building enterprise
trust without
making another
generic AI brand
BenefitsMagic brings claims, policies, contracts, engagement data, and benefits questions into one support platform. The brand needed to convey operational depth while giving employees and benefits teams a sense of immediate relief.
Magic = the moment
a complex system
becomes clear
Magic = the moment
a complex system
becomes clear.
Rather than treating AI as spectacle, Lyda positioned intelligence as dependable infrastructure. “Clarity is the product” became the idea that connected the brand, the visual language, and the first digital experience.
These pillars defined success for our client
01
Clear answers
02
Trusted intelligence
03
Human relief
Setting the tone.
Project details
Client
Mina
Service
Branding / Video / Web
Industry
Crypto
Overview
Lyda partnered with Mina to define a cohesive, technically grounded brand direction built for long-term scale. The new brand expression introduced a visual system centered around custom-built 3D elements, ASCII-inspired textures, and dithered treatments to subtly reference developer culture.
A running start
Mina’s launch film introduced the new brand in motion, bringing its visual system, developer culture, and technical ambition together in one fast-moving piece. Built around custom 3D worlds and social-first pacing, it gave the refreshed identity momentum from day one.
Over a million views and counting
Title about
design
exercise.
This will be a little blurb about how we played with the new brand and wanted to show the client what it would look like in the world
Beyond aesthetics
Lyda led a comprehensive redesign of Mina Foundation's website experience, developing updated mockups and scalable UI elements prepared for development. We incorporated dynamic 3D animations and a distinctive dithered imagery style to create a modern, visually compelling system that feels both innovative and mission-driven.
Robotic Aerial Security.
Project details
Client
Nightingale
Service
Branding / 3D / Web
Industry
Aerial Robotics / Security
Overview
Lyda elevated Nightingale's visual identity and digital presence with a premium design language, immersive 3D visualization, and a custom website built to showcase its autonomous security technology in action.
Making autonomy feel tangible.
Nightingale’s technology operates across drones, AI, robotics, and the physical world. We translated that complexity into a cohesive brand system, immersive 3D visualization, and a new digital experience built to make autonomous security feel tangible, credible, and easy to understand.
Sales videos
that tell a story.
Project details
Client
RoadieXD
Service
Video / Onsite Filming
Industry
Delivery Platform / Logistics Service
Overview
Lyda partnered with RoadieXD to create two sales videos highlighting their freight logistics management, delivery services, and seamless integration with UPS systems.
From storyboarding through post-production, our team worked closely with Roadie to bring their operations to life, translating complex logistics into a clear, compelling visual story.
Logos, logos, everywhere
Particular attention was given in post-production to removing logos on boxes and shipping materials to maintain brand clarity and consistency throughout. Nearly every box was combed over to deliver a polished, focused final piece.
Behind the scenes
Our crew was embedded on site, capturing the action as it unfolded. From coordinating drone flights above the docks to tracking movement across the warehouse floor, we worked seamlessly alongside RoadieXD staff to get the shots without slowing operations.
The result
01
Video production
Two dynamic videos that communicate speed, scale, and operational strength.
02
Clear narrative
A clear story of how RoadieXD decreases time in transit.
“Lyda cares about getting
it right as much as you do.”
Sarah Price
Roadie
Designed
to perform.
Project details
Client
TeamUSA
Service
Events / Presentation Design / Motion
Industry
Nonprofit Organization
Overview
Lyda partnered with Team USA to reimagine what a presentation can be. We transformed standard presentation decks into dynamic, brand-driven storytelling tools. By thoughtfully extending Team USA’s iconic visual identity, we created a cohesive system that feels both unmistakably on-brand and refreshingly new.
Legacy in motion
Motion transformed the presentations from static decks into dynamic storytelling experiences. We established an animation system by defining how type and iconography move with purpose and consistency across every slide.
More than a one-off solution, this system became a standard. Team USA has continued to carry these motion principles forward into projects beyond Lyda’s scope, extending the impact of the work well beyond the original contract.
Our achievements
01
Elevated design
Elevated Team USA’s iconic brand custom design and motion elements.
02
Scalable system
Created a scalable presentation system across all USOPC branches.
03
Lasting motion
Defined a motion standard that Team USA continues to use.
04
Coherent story
Transformed presentations into dynamic storytelling experiences.
Built
to
engage.
Balancing precision with progression, design was at the core of every decision.
Integrated
brand system.
Project details
Client
Threekit
Service
Design / Motion / VR
Industry
Software Company
Overview
Lyda partnered with Threekit to build and evolve a cohesive brand toolkit spanning motion, editorial content, and presentation design. From 3D product configurations to educational assets and executive-ready decks, our work translated complex technology into a clear, scalable brand system.
Dynamic visuals
To demonstrate the power of Threekit’s product configurator, Lyda developed immersive 3D products and a brand repositioning video rooted in the platform itself. We used the technology as a storytelling engine to showcase the brand's core pillars through dynamic, visual experiences. The result is a motion language that makes sophisticated capabilities tangible and compelling.
Our vision, realized
01
Unified brand
Built a unified brand toolkit across motion and content.
02
Clear translation
Translated complex tech into customer storytelling.
03
Scalability
Developed scalable, brand-consistent communication assets.
Brand narrative &
editorial design
Lyda strengthened Threekit’s communication ecosystem through strategic copywriting and presentation design. We developed a customer-facing ebook alongside blog content that educated and empowered users. In parallel, we refined complex messaging into brand-aligned decks, ensuring consistency and clarity across sales, marketing, and executive communications.
Real student voices.
Project details
Client
Tiffin University
Service
Video / Socials / Onsite Filming
Industry
University
Overview
We produced a series of testimonial interviews that bring authentic student experiences at Tiffin University to life. From academic journeys to campus involvement, each story highlights the personal growth that define the TU experience. Our team spotlighted 8 alumni to create full length marketing videos, social clips, and photography for marketing materials.
Inside the Tiffin experience
Filmed on location, these interviews capture the energy, diversity, and community that shape daily life at Tiffin. Through thoughtful pre-production planning and guided conversations, we helped students share their experiences naturally while maintaining clear, strategic messaging.
What we accomplished
01
Built trust
Elevate authentic student
voices to build brand trust.
02
Amplified voices
Drove student interest
through relatable storytelling.
03
Engaging socials
Increased engagement
with platform-ready videos.
04
Lasting impact
Extended impact with strategic
copy and transcripts.
A full-service
agency for the
moments that
matter most.
We’re
Lyda.
This is our work.
Axonius
Benefits-
Magic
Mina
Nightingale
Team USA
Tiffin University
RoadieXD
Threekit
A platform
for modern commerce.
Project details
Client
PayPal
Service
Events / Presentation Design / Motion
Industry
Fintech / Payment Platform
Overview
On February 25, 2025, PayPal brought its leadership team to Nasdaq in New York to present the next phase of the business, with a broader vision for commerce connecting consumers, merchants, products, and markets across one platform.
Lyda built the presentation system that brought it all together. Across hundreds of slides, multiple speakers, and constantly evolving content, the goal was not uniformity. It was coherence, giving every story its own shape while making the event feel like one considered experience.
One cohesive system across
The challenge
Many authors and comms teams. Last minute executive revisions. Mixed source assets. Three canvases with totally different reading conditions. The task was not to make every slide look the same.
It was to keep a changing presentation coherent from a 1920×1080 laptop deck to a 3840×1067 stage display and a 3840×2160 production file, while keeping confidence monitor and speaker notes consistent on each slide.
The approach
01
Build the tools
Standardize templates, charts, citations, and recurring slide
types before production begins to create shared sources of truth.
02
Control the master
Manage revisions across executives, communications, legal,
and production while maintaining one reliable master presentation.
03
Design for the room
Create dedicated layouts for 16:9, ultra-wide stage, and
two-up production screens instead of stretching one format.
04
Scale with precision
Assign sections across the team, consolidate the master,
and run focused consistency passes before showtime.
The outcome
01
Singular message
Hundreds of slides read as one message
across eight executive presentations.
02
Reusable assets
Presentation, print, production, and
editable assets were archived for reuse.
03
Portfolio piece
Investor Day was selected as a strong
public-content example for portfolio work.
04
Lasting impression
Agency partner Civic cited our work
when bringing us into a later proposal.
“This is damn good.”
Mike Wente
PayPal CCO
$200M ARR takes Times Square.
Project details
Client
Axonius
Service
Event Design / Motion
Industry
Cybersecurity / IT
Overview
In honor of Axonius surpassing $200 million in ARR, we developed two eye-grabbing pieces to celebrate on one of the world’s most iconic stages: Times Square.
Big milestone,
small window
In a two-week sprint, we developed multiple concepts that extended the Axonius brand with distinct animations—each built for its screen, scale, and audience.
From Times Square & Wall Street to social, every execution gave the milestone a fresh expression while keeping the celebration unmistakably Axonius.
From the
cutting room
floor.
Not every idea made the big screen.
These helped shape the ones that did.
“Thank you all for your creativity!!!”
Meghan Mitchell-Marks
CMO at Axonius
Adapt26 hits
the stage.
Project details
Client
Axonius
Service
Event Design / Motion
Industry
Cybersecurity / IT
Overview
For ADAPT26, Lyda partnered with Axonius bringing the same large-format thinking into a live event environment.
Video Credit: Axonius
Ultrawide slides
in motion
We made fully animated presentations for a 3,840 × 1,152 pixel LED stage.
Benefits,
made clear.
Project details
Client
BenefitsMagic
Service
Branding / Web
Industry
Employee Benefits / HR Technology
Overview
A focused identity and launch experience for an enterprise benefits intelligence platform.
Building enterprise trust without making another generic AI brand
BenefitsMagic brings claims, policies, contracts, engagement data, and benefits questions into one support platform. The brand needed to convey operational depth while giving employees and benefits teams a sense of immediate relief.
Magic = the moment
a complex system
becomes clear
Rather than treating AI as spectacle, Lyda positioned intelligence as dependable infrastructure. “Clarity is the product” became the idea that connected the brand, the visual language, and the first digital experience.
These pillars defined success for our client
01
Clear answers
02
Trusted intelligence
03
Human relief
Setting the tone.
Project details
Client
Mina
Service
Branding / Video / Web
Industry
Crypto
Overview
Lyda partnered with Mina to define a cohesive, technically grounded brand direction built for long-term scale. The new brand expression introduced a visual system centered around custom-built 3D elements, ASCII-inspired textures, and dithered treatments to subtly reference developer culture.
A running start
Mina’s launch film introduced the new brand in motion, bringing its visual system, developer culture, and technical ambition together in one fast-moving piece. Built around custom 3D worlds and social-first pacing, it gave the refreshed identity momentum from day one.
Over a million views and counting
Title about
design
exercise.
This will be a little blurb about how we played with the new brand and wanted to show the client what it would look like in the world
Beyond aesthetics
Lyda led a comprehensive redesign of Mina Foundation's website experience, developing updated mockups and scalable UI elements prepared for development. We incorporated dynamic 3D animations and a distinctive dithered imagery style to create a modern, visually compelling system that feels both innovative and mission-driven.
Robotic Aerial Security.
Project details
Client
Nightingale
Service
Branding / 3D / Web
Industry
Aerial Robotics / Security
Overview
Lyda elevated Nightingale's visual identity and digital presence with a premium design language, immersive 3D visualization, and a custom website built to showcase its autonomous security technology in action.
Making autonomy feel tangible.
Nightingale’s technology operates across drones, AI, robotics, and the physical world. We translated that complexity into a cohesive brand system, immersive 3D visualization, and a new digital experience built to make autonomous security feel tangible, credible, and easy to understand.
Sales videos
that tell a story.
Project details
Client
RoadieXD
Service
Video / Onsite Filming
Industry
Delivery Platform / Logistics Service
Overview
Lyda partnered with RoadieXD to create two sales videos highlighting their freight logistics management, delivery services, and seamless integration with UPS systems.
From storyboarding through post-production, our team worked closely with Roadie to bring their operations to life, translating complex logistics into a clear, compelling visual story.
Logos, logos, everywhere
Particular attention was given in post-production to removing logos on boxes and shipping materials to maintain brand clarity and consistency throughout. Nearly every box was combed over to deliver a polished, focused final piece.
Behind the scenes
Our crew was embedded on site, capturing the action as it unfolded. From coordinating drone flights above the docks to tracking movement across the warehouse floor, we worked seamlessly alongside RoadieXD staff to get the shots without slowing operations.
The result
01
Video production
Two dynamic videos that communicate speed, scale, and operational strength.
02
Clear narrative
A clear story of how RoadieXD decreases time in transit.
“Lyda cares about getting
it right as much as you do.”
Sarah Price
Roadie
Designed
to perform.
Project details
Client
TeamUSA
Service
Events / Presentation Design / Motion
Industry
Nonprofit Organization
Overview
Lyda partnered with Team USA to reimagine what a presentation can be. We transformed standard presentation decks into dynamic, brand-driven storytelling tools. By thoughtfully extending Team USA’s iconic visual identity, we created a cohesive system that feels both unmistakably on-brand and refreshingly new.
Legacy in motion
Motion transformed the presentations from static decks into dynamic storytelling experiences. We established an animation system by defining how type and iconography move with purpose and consistency across every slide.
More than a one-off solution, this system became a standard. Team USA has continued to carry these motion principles forward into projects beyond Lyda’s scope, extending the impact of the work well beyond the original contract.
Our achievements
01
Elevated design
Elevated Team USA’s iconic brand custom design and motion elements.
02
Scalable system
Created a scalable presentation system across all USOPC branches.
03
Lasting motion
Defined a motion standard that Team USA continues to use.
04
Coherent story
Transformed presentations into dynamic storytelling experiences.
Built
to
engage.
Balancing precision with progression, design was at the core of every decision.
Integrated
brand system.
Project details
Client
Threekit
Service
Design / Motion / VR
Industry
Software Company
Overview
Lyda partnered with Threekit to build and evolve a cohesive brand toolkit spanning motion, editorial content, and presentation design. From 3D product configurations to educational assets and executive-ready decks, our work translated complex technology into a clear, scalable brand system.
Dynamic visuals
To demonstrate the power of Threekit’s product configurator, Lyda developed immersive 3D products and a brand repositioning video rooted in the platform itself. We used the technology as a storytelling engine to showcase the brand's core pillars through dynamic, visual experiences. The result is a motion language that makes sophisticated capabilities tangible and compelling.
Our vision, realized
01
Unified brand
Built a unified brand toolkit across motion and content.
02
Clear translation
Translated complex tech into customer storytelling.
03
Scalability
Developed scalable, brand-consistent communication assets.
Brand narrative &
editorial design
Lyda strengthened Threekit’s communication ecosystem through strategic copywriting and presentation design. We developed a customer-facing ebook alongside blog content that educated and empowered users. In parallel, we refined complex messaging into brand-aligned decks, ensuring consistency and clarity across sales, marketing, and executive communications.
Real student voices.
Project details
Client
Tiffin University
Service
Video / Socials / Onsite Filming
Industry
University
Overview
We produced a series of testimonial interviews that bring authentic student experiences at Tiffin University to life. From academic journeys to campus involvement, each story highlights the personal growth that define the TU experience. Our team spotlighted 8 alumni to create full length marketing videos, social clips, and photography for marketing materials.
Inside the Tiffin experience
Filmed on location, these interviews capture the energy, diversity, and community that shape daily life at Tiffin. Through thoughtful pre-production planning and guided conversations, we helped students share their experiences naturally while maintaining clear, strategic messaging.
What we accomplished
01
Built trust
Elevate authentic student
voices to build brand trust.
02
Amplified voices
Drove student interest
through relatable storytelling.
03
Engaging socials
Increased engagement
with platform-ready videos.
04
Lasting impact
Extended impact with strategic
copy and transcripts.
A full-service
agency for the
moments that
matter most.
We’re
Lyda.
This is our work.
Axonius
Benefits-
Magic
Mina
Nightingale
Team USA
Tiffin University
RoadieXD
Threekit
A platform
for modern commerce.
Project details
Client
PayPal
Service
Events / Presentation Design / Motion
Industry
Fintech / Payment Platform
Overview
On February 25, 2025, PayPal brought its leadership team to Nasdaq in New York to present the next phase of the business, with a broader vision for commerce connecting consumers, merchants, products, and markets across one platform.
Lyda built the presentation system that brought it all together. Across hundreds of slides, multiple speakers, and constantly evolving content, the goal was not uniformity. It was coherence, giving every story its own shape while making the event feel like one considered experience.
One cohesive system across
The challenge
Many authors and comms teams. Last minute executive revisions. Mixed source assets. Three canvases with totally different reading conditions. The task was not to make every slide look the same.
It was to keep a changing presentation coherent from a 1920×1080 laptop deck to a 3840×1067 stage display and a 3840×2160 production file, while keeping confidence monitor and speaker notes consistent on each slide.
The approach
01
Build the tools
Standardize templates, charts, citations, and recurring slide
types before production begins to create shared sources of truth.
02
Control the master
Manage revisions across executives, communications, legal,
and production while maintaining one reliable master presentation.
03
Design for the room
Create dedicated layouts for 16:9, ultra-wide stage, and
two-up production screens instead of stretching one format.
04
Scale with precision
Assign sections across the team, consolidate the master,
and run focused consistency passes before showtime.
The outcome
01
Singular message
Hundreds of slides read as
one message across eight
executive presentations.
02
Reusable assets
Presentation, print, production,
and editable assets were archived
for reuse.
03
Portfolio piece
Investor Day was selected as
a strong public-content example
for portfolio work.
04
Lasting impression
Agency partner Civic cited our
work when bringing us into a
later proposal.
“This is damn good.”
Mike Wente
PayPal CCO
$200M ARR takes Times Square.
Project details
Client
Axonius
Service
Event Design / Motion
Industry
Cybersecurity / IT
Overview
In honor of Axonius surpassing $200 million in ARR, we developed two eye-grabbing pieces to celebrate on one of the world’s most iconic stages: Times Square.
Big milestone,
small window
In a two-week sprint, we developed multiple concepts that extended the Axonius brand with distinct animations—each built for its screen, scale, and audience.
From Times Square & Wall Street to social, every execution gave the milestone a fresh expression while keeping the celebration unmistakably Axonius.
From the
cutting room
floor.
Not every idea made the big screen.
These helped shape the ones that did.
“Thank you all for your creativity!!!”
Meghan Mitchell-Marks
CMO at Axonius
Adapt26 hits
the stage.
Project details
Client
Axonius
Service
Event Design / Motion
Industry
Cybersecurity / IT
Overview
For ADAPT26, Lyda partnered with Axonius bringing the same large-format thinking into a live event environment.
Video Credit: Axonius
Ultrawide slides
in motion
We made fully animated presentations
for a 3,840 × 1,152 pixel LED stage.
Benefits,
made clear.
Project details
Client
BenefitsMagic
Service
Branding / Web
Industry
Employee Benefits / HR Technology
Overview
A focused identity and launch experience for an enterprise benefits intelligence platform.
Building enterprise trust without making another generic AI brand
BenefitsMagic brings claims, policies, contracts, engagement data, and benefits questions into one support platform. The brand needed to convey operational depth while giving employees and benefits teams a sense of immediate relief.
Magic = the moment
a complex system
becomes clear
Rather than treating AI as spectacle, Lyda positioned intelligence as dependable infrastructure. “Clarity is the product” became the idea that connected the brand, the visual language, and the first digital experience.
These pillars defined success for our client
01
Clear answers
02
Trusted intelligence
03
Human relief
Setting
the tone.
Project details
Client
Mina
Service
Branding / Video / Web
Industry
Crypto
Overview
Lyda partnered with Mina to define a cohesive, technically grounded brand direction built for long-term scale. The new brand expression introduced a visual system centered around custom-built 3D elements, ASCII-inspired textures, and dithered treatments to subtly reference developer culture.
A running start
Mina’s launch film introduced the new brand in motion, bringing its visual system, developer culture, and technical ambition together in one fast-moving piece. Built around custom 3D worlds and social-first pacing, it gave the refreshed identity momentum from day one.
Over a million views and counting
Title about
design
exercise.
This will be a little blurb about how we played with the new brand and wanted to show the client what it would look like in the world
Beyond aesthetics
Lyda led a comprehensive redesign of Mina Foundation's website experience, developing updated mockups and scalable UI elements prepared for development. We incorporated dynamic 3D animations and a distinctive dithered imagery style to create a modern, visually compelling system that feels both innovative and mission-driven.
Robotic Aerial Security.
Project details
Client
Nightingale
Service
Branding / 3D / Web
Industry
Aerial Robotics / Security
Overview
Lyda elevated Nightingale's visual identity and digital presence with a premium design language, immersive 3D visualization, and a custom website built to showcase its autonomous security technology in action.
Making autonomy feel tangible.
Nightingale’s technology operates across drones, AI, robotics, and the physical world. We translated that complexity into a cohesive brand system, immersive 3D visualization, and a new digital experience built to make autonomous security feel tangible, credible, and easy to understand.
Sales videos
that tell a story.
Project details
Client
RoadieXD
Service
Video / Onsite Filming
Industry
Delivery Platform / Logistics Service
Overview
Lyda partnered with RoadieXD to create two sales videos highlighting their freight logistics management, delivery services, and seamless integration with UPS systems.
From storyboarding through post-production, our team worked closely with Roadie to bring their operations to life, translating complex logistics into a clear, compelling visual story.
Logos, logos, everywhere
Particular attention was given in post-production to removing logos on boxes and shipping materials to maintain brand clarity and consistency throughout. Nearly every box was combed over to deliver a polished, focused final piece.
Behind the scenes
Our crew was embedded on site, capturing the action as it unfolded. From coordinating drone flights above the docks to tracking movement across the warehouse floor, we worked seamlessly alongside RoadieXD staff to get the shots without slowing operations.
The result
01
Video production
Two dynamic videos that communicate speed, scale, and operational strength.
02
Clear narrative
A clear story of how RoadieXD decreases time in transit.
“Lyda cares about getting
it right as much as you do.”
Sarah Price
Roadie
Designed
to perform.
Project details
Client
TeamUSA
Service
Events / Presentation Design / Motion
Industry
Nonprofit Organization
Overview
Lyda partnered with Team USA to reimagine what a presentation can be. We transformed standard presentation decks into dynamic, brand-driven storytelling tools. By thoughtfully extending Team USA’s iconic visual identity, we created a cohesive system that feels both unmistakably on-brand and refreshingly new.
Legacy in motion
Motion transformed the presentations from static decks into dynamic storytelling experiences. We established an animation system by defining how type and iconography move with purpose and consistency across every slide.
More than a one-off solution, this system became a standard. Team USA has continued to carry these motion principles forward into projects beyond Lyda’s scope, extending the impact of the work well beyond the original contract.
Our achievements
01
Elevated design
Elevated Team USA’s iconic brand custom design and motion elements.
02
Scalable system
Created a scalable presentation system across all USOPC branches.
03
Lasting motion
Defined a motion standard that Team USA continues to use.
04
Coherent story
Transformed presentations into dynamic storytelling experiences.
Built
to
engage.
Balancing precision with progression, design was at the core of every decision.
Integrated
brand system.
Project details
Client
Threekit
Service
Design / Motion / VR
Industry
Software Company
Overview
Lyda partnered with Threekit to build and evolve a cohesive brand toolkit spanning motion, editorial content, and presentation design. From 3D product configurations to educational assets and executive-ready decks, our work translated complex technology into a clear, scalable brand system.
Dynamic visuals
To demonstrate the power of Threekit’s product configurator, Lyda developed immersive 3D products and a brand repositioning video rooted in the platform itself. We used the technology as a storytelling engine to showcase the brand's core pillars through dynamic, visual experiences. The result is a motion language that makes sophisticated capabilities tangible and compelling.
Our vision, realized
01
Unified brand
Built a unified brand toolkit across motion and content.
02
Clear translation
Translated complex tech into customer storytelling.
03
Scalability
Developed scalable, brand-consistent communication assets.
Brand narrative &
editorial design
Lyda strengthened Threekit’s communication ecosystem through strategic copywriting and presentation design. We developed a customer-facing ebook alongside blog content that educated and empowered users. In parallel, we refined complex messaging into brand-aligned decks, ensuring consistency and clarity across sales, marketing, and executive communications.
Real student voices.
Project details
Client
Tiffin University
Service
Video / Socials / Onsite Filming
Industry
University
Overview
We produced a series of testimonial interviews that bring authentic student experiences at Tiffin University to life. From academic journeys to campus involvement, each story highlights the personal growth that define the TU experience. Our team spotlighted 8 alumni to create full length marketing videos, social clips, and photography for marketing materials.
Inside the Tiffin experience
Filmed on location, these interviews capture the energy, diversity, and community that shape daily life at Tiffin. Through thoughtful pre-production planning and guided conversations, we helped students share their experiences naturally while maintaining clear, strategic messaging.
What we accomplished
01
Built trust
Elevate authentic student
voices to build brand trust.
02
Amplified voices
Drove student interest
through relatable storytelling.
03
Engaging socials
Increased engagement
with platform-ready videos.
04
Lasting impact
Extended impact with strategic
copy and transcripts.