Branding
Web Design
BenefitsMagic
BenefitsMagic
Custom Branding
Benefits Magic partnered with Lyda to originate its new brand identity. Our team worked closely with the client to establish a comprehensive brand book, including logo design, color concepts, and cohesive look-and-feel applications to ensure a strong and consistent market presence.
Benefits Magic partnered with Lyda to originate its new brand identity. Our team worked closely with the client to establish
a comprehensive brand book, including logo design, color concepts, and cohesive
look-and-feel applications to ensure a strong and consistent market presence.


Website Design & Development
Lyda led the end-to-end design and in-house development of the brand’s website, beginning
with strategic wireframing and iterative refinements informed by real-time functionality. We elevated
the experience with custom animation and motion elements, then fully developed the site, seamlessly handing off ownership while supporting a smooth transition post-launch.
Lyda led the end-to-end design and in-house development of the brand’s website, beginning with strategic wireframing and iterative refinements informed by real-time functionality. We elevated the experience with custom animation and motion elements, then fully developed the site, seamlessly handing off ownership while supporting a smooth transition post-launch.
Brand Application
Lyda developed a suite of branded social
assets to announce and amplify the launch, ensuring a cohesive and impactful presence
across digital channels.

